NON is actively seeking a part-time Freelance Social Media Executive based in Melbourne, Australia. Please CONTACT US if you are or know someone perfect for this role.

About the Role

• As a Social Media Executive, you will play a pivotal role in developing, implementing, and managing the organization's social media strategy. 
• You will be responsible for creating engaging content, interacting with online communities, monitoring social media trends, and analyzing performance metrics to drive brand awareness, engagement, and growth across various social platforms.
• Be within 1-hour driving distance of Cheltenham, Melbourne - home of NONHQ
• Part-time 20 hours per week
• Freelance / consultant
• Start ASAP

Responsibilities: 

1. Strategy Development:

• Collaborate with the marketing team to develop and execute a comprehensive social media strategy aligned with the company's goals and target audience.
• Identify key performance indicators (KPIs) to measure the success of social media campaigns.

2. Content Creation:

• Create high-quality, visually appealing, and compelling content for various social media platforms, including text, images, videos, infographics, and more.
• Tailor content to each platform's specific requirements and optimize for maximum engagement.

3. Community Engagement:

• Monitor and respond to comments, messages, and mentions on social media platforms to maintain a positive and interactive online presence.
• Foster meaningful conversations and build relationships with the online community.

4. Campaign Management:

• Plan and execute social media campaigns and contests to drive engagement, increase followers, and promote brand awareness.
• Manage the social media content calendar, ensuring a consistent posting schedule and timely delivery of content.

5. Analytics and Reporting:

• Monitor social media analytics using tools such as Google Analytics, social media insights, and third-party analytics platforms.
• Generate regular reports detailing key metrics, trends, and insights to assess the effectiveness of campaigns and inform future strategies.

6. Social Listening:

• Keep a pulse on industry trends, news, and competitor activities to identify opportunities for engagement and content creation.
• Provide feedback and insights to internal teams based on social media conversations and feedback.

7. Collaboration:

• Coordinate with design, copywriting, and other relevant teams to ensure the creation of cohesive and on-brand content.
• Collaborate with influencers and partners to amplify the brand's reach and engagement.

8. Platform Management:

• Stay up-to-date with the latest social media trends, algorithm changes, and best practices across platforms.
• Explore and recommend new platforms and tools to expand the brand's social media presence.

Qualifications:

• Proven experience as a Social Media Executive or similar role.
• Strong understanding of social media platforms, their features, and audience behavior.
• Excellent written and verbal communication skills.
• Proficiency in using social media management tools and analytics platforms.
• Creative mindset with the ability to develop engaging content.
• Basic graphic design and video editing skills. 
• Ability to work independently, manage multiple tasks, and meet deadlines.
• Strong analytical skills to interpret data and derive actionable insights.

Diversity & Inclusion Commitment

We're committed to growing and empowering an inclusive NON community. That's why we actively encourage applications from candidates from all backgrounds, experiences, and perspectives. If you require accessibility assistance at any stage of the process, please let us know.